Android and iOS continue to lead with 67% of developers currently using Android and 59% using iOS.
Use of Windows Mobile has dropped among developers in the last year, while Windows Phone
is not yet seen by developers as a commercially viable platform.
Symbian, Java abandoned.
Developers are increasingly experimenting with more and more platforms and transitioning to new ones.
About a third of respondents make less than $1,000 USD per application in
total, which is loss-making given that an application often takes months to develop.
Approximately 50% of app developers in our survey make money through a salary or commission.
iOS topped the chart, making 3.3x more money per app than Symbian developers followed by Java ME (2.7x) and BlackBerry (2.4x). Android (1.7x), mobile web (1.6x) were the weakest performing platforms in terms of revenue per app and only ahead of Symbian (1.0).
App store fragmentation is an under-hyped challenge for developers. Each of the
fifty-plus app stores available has its own developer sign-up, app submission process,
artwork and paperwork requirements, app certification and approval criteria, revenue
model options, payment terms, taxation and settlement terms.
Developer-market balance. Android is the one and only platform that is trilaterally
adopted by developers across all three major continents active in application
development - Europe, North America and Asia. On all other platforms, there is an
imbalance of developer supply and market demand across the globe. iOS is lagging in
developer mindshare in Asia while BlackBerry developers are almost completely lacking
in Europe. The traditional sweet spot for Java developers has moved out of Europe to
emerging markets, with 42% more respondents coming from Asia, Africa and South
America. Flash Lite has weak supply in South East Asia where the platform can deliver
best-in-class experiences on mass-market phones.
... to be continued.
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